Founded in 1993, ACN was the vision of four entrepreneurs - Greg Provenzano, Robert Stevanovski, Tony Cupisz and Mike Cupisz. These Co-Founders had countless years of direct sales experience between them, but were dissatisfied with other companies and job opportunities they had encountered. They realised that the only way to find a company they wanted to be a part of was to create that company.
So with a yellow legal pad in front of them, they formulated a business plan. On one side of the page they wrote down everything that they knew worked well, and on the other side everything that didn't. They ripped the page in half and only kept the side that contained what would become the governing principles behind ACN - integrity, solid business practices, and a commitment to always putting the needs of the masses above the needs of themselves.
From that initial paper, a business idea was born that would focus on offering services people need and use every day… services that wouldn’t require anyone to change their buying habits or purchase products they didn’t need or couldn’t afford.
ACN began as a reseller of long distance services in the U.S., but over time has grown to offer all the essential services customers in over 24 countries use on a daily basis. ACN is the world’s largest direct seller of telecommunications, energy and essential services for home and business, but more importantly, they’ve provided a vehicle for countless individuals to change their lives.
With that single column on a legal pad, the ACN Co-Founders drew a proverbial line that would set the bar for what ACN would become - and remain long into the future. And those are the same principles that drive the company today, over two decades later.